Over 100 property agents are set to leave boutique agency KW Singapore following recent leadership changes linked to the PropertyLimBrothers saga. The departures come after KW Singapore founder Melvin Lim, who also co-founded PLB, stepped down from leadership roles at both agencies in late January.
The agency, a franchise of US-based Keller Williams, had 157 registered agents as of February 5, 2026. Sources said nearly 100 agents are leaving, in addition to 38 salespersons who have already sought to join PropNex since January.
Leadership Changes and Interim Management
Mr Lim has stepped back from his duties as KW Singapore’s operating principal. The company stated on January 29 that Mr Jonathan Lee, KW Worldwide Asia Pacific Hub growth consultant, will lead the firm on an interim basis. KW Singapore also confirmed that Ms Grayce Tan, former director of growth, “is no longer part of the KW Singapore leadership team, with immediate effect.”
Following these changes, two senior agents have moved to PropNex with their teams. PropNex co-founder and executive chairman Ismail Gafoor highlighted, “two millionaire producer agents, as well as multiple rising millionaire achievers and experienced team managers,” have joined them. Since January, over 38 salespersons from KW Singapore have approached PropNex.
Top Agent Moves to ERA
Another high-profile departure is KW Singapore’s top agent, Ms Rayne Chua, who will join ERA Singapore. She said she is “looking for an organisation that genuinely invests in people” and that ERA aligned with her values, offering structured training and robust tech platforms.
Industry watchers have said these departures will significantly affect KW Singapore’s sales force. Huttons Asia chief executive Mark Yip stated, “If you have 100 agents and more than 50 leave, it will definitely have an impact, whether it’s (on) the bottom line or psychologically.”
Industry Perspective
Mr Gafoor added, “In the real estate industry, reputation, stability and credible opportunities are fundamental. While salespeople may explore different platforms in pursuit of growth, they ultimately gravitate towards organisations that offer long-term sustainability, strong leadership, and the ability to grow both individuals and teams with confidence.”
As of February 5, PropNex had over 14,000 registered agents, ERA 8,504, and Huttons Asia 5,793.
